Wherein, we chat for half an hour about the wrap up of the own voices cycle in Bibliomancy and just general discussions going on in the publishing community about representation.
Alright guys, this is a shot in the dark but: do any of you have any insight into YA book cover design and trends, marketing and/or publicity? Do you know anyone who does? Do you know someone who might have a kind of clue? I NEED YOU.
Here’s the deal: Chapter 2 of my thesis deals with tropism in YA book covers. (Remember year of the “girl in dress” or “half girl face”?) I’m trying to make a case as to why this happens with such frightening sameness in YA books. Chapter 3 deals with ways that digital marketing and publishing has effected the book industry, in particularly in YA.
I have searched my school’s sources, but the actual DATA behind these sciences is eluding me. I’m not a marketing person. I don’t know how graphic design and marketing science works. But there has to be some of kind report on this stuff out there somewhere because there is a reason all these covers look the same and someone is keeping tight track of all these digital marketing trends. Someone. Somewhere.
Literally anything that you think would be useful would be helpful at this point. I’m in a research hole so deep, I’ve forgotten what sunlight looks like.
Comment away! Email away! Tweet away! Facebook away! …please?
Thesis Thursdays is a weekly(ish) feature where I rant, love and talk about young adult books I’m reading because I’m conning my college into thinking this is all for academia! Find out more here!
Praise Santa because I’m finally home. I made it out of my penultimate semester as an undergrad alive. (Mostly.) Honestly, since I’ve gotten home I’ve mostly been sleeping around requisite holiday stuff.
But anyways. You aren’t here to read about how tired I’ve been. You’re probably here to read about my thesis. Otherwise I’m confused why you clicked on a post titled Thesis Thursday.
I don’t know if I ever spelled this out, but the two thesis projects I had this semester had two very different goals. One was for my Writing BA, and that necessitated me writing at least 50 pages of original work. I wrote way over 50 before I even considered participating in NaNoWriMo in November. I think I hit about 170 pages of the novel when I won. It’s still not done. Maybe like … 3/5ths done, if you want to get specific. I’m never really sure when I’m writing because I don’t plan a damn thing. But anyways, that one is completely finished and done as far as the school is concerned. I’m going to finish it, but on my own time.
The English thesis, on the other hand, is still a massive work in progress. The goal for this last semester was to research things for it and then write the first chapter, and the goal for next semester is to write the last two chapters, defend it and present it. Not necessarily in that order, as I’ve learned, since my presentation is in the middle of freaking April and it’s assumed I’ll still be writing it then.
The finished chapter is currently titled “Taming of the Tropes: How the Female Assassin in YA Literature Showcases the Biggest Issues and Best Possible Subversions of YA’s Most Popular Tropes” and basically it’s about how so much of YA lit presents a supposedly empowering female main character and then takes away all her power and agency with a really creepy and terrible romance arc. Specifically, I looked at female assassin literature using Graceling by Kristin Cashore, Grave Mercy by Robin LaFevers, Poison by Bridget Zinn, Seeker by Arwen Elys Dayton and–of course–Throne of Glass by Sarah J. Maas. If you want the fangirl version of my thesis, it’s that Throne of Glass is the only one that gets close to present a truly empowered female character while also presenting a plot that thoroughly subverts popular tropes that I’m sick and tired of seeing.
The origin of this thesis was me trying to figure out how I could just re-read ToG forever and this is what happened. I’m happy to say that it held up to my intense scrutiny (mostly), because some of them did not. I wrote a blog post about how shattered I was by this re-reading of Grave Mercy, and I reviewed Poison, so if I get around to it I’ll post a reaction to my re-reading of Graceling (mostly okay) and a review of Seeker (mostly not okay).
However, Thesis Thursdays is a long way from over! My second chapter is going to deal with marketing strategies for YA books, like cover trends, blurbing, etc, and how that factors in to commodification and tropes, and my third will tackle different publishing strategies as weapons for and against this war of commodification and tropeism. (While still talking about how amazing Sarah J. Maas, Bloomsbury and the Throne of Glass series are.)
Basically, sit tight and wait for next semester. Expect a bunch of bleary-eyed rants about more things that frustrate me. Whether I’m doing research for my thesis or just writing it.
Also, Michaela and I have not forgotten our Betwixt the Books goals. Look for new videos–both solo and together–as we try to figure out how to keep making BookTube videos while separated, since Michaela graduated a semester early and LEFT ME. Coming after the holidays is our promised #imbibliomancy episode on Kazuo Ishiguro’s The Buried Giant!
Thanks for reading, guys, and happy holidays!